Four impulses to ensure that Europe does not fall behind

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A few weeks ago I had the pleasure of working for Handelsblatt Industry Summit on "Innovation made in Europe". So what does it take to make our companies more innovative?

๐—œ๐—ป๐—ป๐—ผ๐˜ƒ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฏ๐—ฟ๐—ฎ๐˜‚๐—ฐ๐—ต๐˜ ๐—ฃ๐—ฟ๐—ถ๐—ผ๐—ฟ๐—ถ๐˜รค๐˜:

On the one hand, the topic must be centralized in the organization, and on the other hand, time must be allocated to it. At Google, for example, employees can spend 20% of their time on creative projects. This is how Gmail and Google Maps, among others, were created.

๐—œ๐—ป๐—ป๐—ผ๐˜ƒ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฏ๐—ฟ๐—ฎ๐˜‚๐—ฐ๐—ต๐˜ ๐—ฆ๐˜†๐˜€๐˜๐—ฒ๐—บ:

Innovation requires a systematic approach - and no colorful ball pools. We need to establish clear processes and methods and test ideas with numerous hypotheses.


Europe must open its doors, share knowledge and network with other countries and companies. To do this, we have to compromise on our need for security.

๐—œ๐—ป๐—ป๐—ผ๐˜ƒ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฏ๐—ฟ๐—ฎ๐˜‚๐—ฐ๐—ต๐˜ ๐—”๐—ป๐˜€๐—ฝ๐—ฟ๐˜‚๐—ฐ๐—ต:

We need to work together on a vision of what "Made in Germany" or "Made in Europe" should mean in the future. We have simply lost our claim to excellence in many areas.


Thanks to my co-panelists Dr. Anno Borkowsky, Roland Harings, Marie-Christine von HahnBert Frรถndhoff for the great moderation and the wonderful Charlotte Holzum for making it possible. And of course to all the other exciting contributors ๐Ÿ™


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