Four impulses to ensure that Europe does not fall behind

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A few weeks ago I had the pleasure of working for Handelsblatt Industry Summit on "Innovation made in Europe". So what does it take to make our companies more innovative?

๐—œ๐—ป๐—ป๐—ผ๐˜ƒ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฏ๐—ฟ๐—ฎ๐˜‚๐—ฐ๐—ต๐˜ ๐—ฃ๐—ฟ๐—ถ๐—ผ๐—ฟ๐—ถ๐˜รค๐˜:

On the one hand, the topic must be centralized in the organization, and on the other hand, time must be allocated to it. At Google, for example, employees can spend 20% of their time on creative projects. This is how Gmail and Google Maps, among others, were created.

๐—œ๐—ป๐—ป๐—ผ๐˜ƒ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฏ๐—ฟ๐—ฎ๐˜‚๐—ฐ๐—ต๐˜ ๐—ฆ๐˜†๐˜€๐˜๐—ฒ๐—บ:

Innovation requires a systematic approach - and no colorful ball pools. We need to establish clear processes and methods and test ideas with numerous hypotheses.

๐—ž๐—ผ๐—น๐—น๐—ฎ๐—ฏ๐—ผ๐—ฟ๐—ฎ๐˜๐—ถ๐—ผ๐—ป:

Europe must open its doors, share knowledge and network with other countries and companies. To do this, we have to compromise on our need for security.

๐—œ๐—ป๐—ป๐—ผ๐˜ƒ๐—ฎ๐˜๐—ถ๐—ผ๐—ป ๐—ฏ๐—ฟ๐—ฎ๐˜‚๐—ฐ๐—ต๐˜ ๐—”๐—ป๐˜€๐—ฝ๐—ฟ๐˜‚๐—ฐ๐—ต:

We need to work together on a vision of what "Made in Germany" or "Made in Europe" should mean in the future. We have simply lost our claim to excellence in many areas.

โ€

Thanks to my co-panelists Dr. Anno Borkowsky, Roland Harings, Marie-Christine von HahnBert Frรถndhoff for the great moderation and the wonderful Charlotte Holzum for making it possible. And of course to all the other exciting contributors ๐Ÿ™

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